On tonight’s show, Michael “Savage” Weiner pondered about the significance of his high internet streaming ratings.\u00a0\u00a0\u00a0 The Source of this “list” was TalkStream live – the same source that had Tammy Bruce convinced she was the most popular radio show in America – because she was sending her listeners to that web site to click on her link over and over.<\/p>\n
I found a clip on YouTube from October 3rd by Savage on the same subject – but it didn’t sound like a word for word “best of” of what I heard tonight.\u00a0\u00a0 Joe Farrah of WorldNet “Obama Birth Certificate is a fake!” Daily passed it along to Savage in October.<\/p>\n
TalkStream Live only measures the people who use that web site (as is true of the list here also).\u00a0\u00a0 Only Ando Media has useful statistics for the industry, as they measure everything and know session durations.<\/p>\n
Streaming tends to skew toward shows that people know about but are unable to stream – either the local affiliate dropped the show, or the people are not at home (like military people stationed overseas).\u00a0\u00a0\u00a0 Savage has always been in the top 5 here and does have a major streaming audience – I’m not disputing that, only the significance of it.\u00a0\u00a0 Quinn and Rose have a highly distorted streaming “share” because they were on Sirius XM and had national visibility, but only on a handful of actual radio stations, located around their home base in Pittsburgh, PA.<\/p>\n
It’s also misleading to discuss “share” in the context of streaming.\u00a0\u00a0 Radio listening (and streaming) is not level throughout the day. \u00a0 Rush Limbaugh’s show is on during the day (and not refed in the evenings). \u00a0 The bulk of streaming is being done by people at work which would tend to favor Rush if you look at the entire day.<\/p>\n
Telling a show’s “share” doesn’t mean much unless you know how big the pie is at that time.\u00a0\u00a0\u00a0 I have a feature where you can select one hour – on a specific day, Monday-Friday, or all week.<\/p>\n
Rush dominates the three hours his show is fed live:<\/p>\n
http:\/\/streamingradioguide.com\/listen-graph.php<\/p>\n
Noon (ET)\u00a0\u00a0 63.2%
\n1 PM\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 53.4%
\n2 PM\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 525%<\/p>\n
Note that I only count when people start listening – I can’t (and don’t) measure how long a person listens – so the numbers reflect the hour when people started to listen.<\/p>\n
Savage on the other hand is more dispersed because his show is not carried live on many affiliates:<\/p>\n
6 PM\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 45.3%
\n7 PM\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 39.7%
\n8 PM\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 38.9%
\n9 PM\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 30.0%
\n10 PM\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 27.0%
\n11\u00a0 PM\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 24.5%
\nMidnight \u00a0\u00a0 17.6%
\n1 AM\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 10.1%
\n2 AM \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 9.0%
\n3 AM \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 15.6%
\n4 AM\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 10.9%<\/p>\n
If you look at the entire day, Monday-Friday:<\/p>\n
Rush Limbaugh\u00a0 – 17.1%
\nGlenn Beck\u00a0 – 12.3%
\nLaura Ingraham – 11.0%
\nMichael Savage – 9.1%
\nDennis Miller –\u00a0 4.6%
\nSean Hannity – 4.1%<\/p>\n
Sample Size:\u00a0 139,870\u00a0\u00a0\u00a0 (over the past 96 days)<\/p>\n
Hannity has dropped significantly over the past few years and Mark Levin (Savage’s direct competitor)\u00a0 is really trailing.\u00a0\u00a0 Levin is syndicated by ABC (now Cumulus Media) which lacks the syndication clout of Clear Channel.<\/p>\n","protected":false},"excerpt":{"rendered":"
On tonight’s show, Michael “Savage” Weiner pondered about the significance of his high internet streaming ratings.\u00a0\u00a0\u00a0 The Source of this “list” was TalkStream live – the same source that had Tammy Bruce convinced she was the most popular radio show … Continue reading