Cumulus Radio thinks they can reach a younger, female, more diverse audience by putting on a preacher turned Beltway politician talking to George Will about baseball and talking to Mitt Romney’s wife about making cookies?\u00a0\u00a0 You have to be kidding.<\/p>\n
If you don’t know who Tom Leykis is, he has been on the air in Los Angeles for 20 years, and was syndicated by CBS when it was run by Mel Karmazin in the brief period after Infinity Broadcasting took over CBS – before Sumner Redstone and Viacom came to the rescue of the ghost of Edward R Murrow and returned calm to the empty hallways of CBS.\u00a0\u00a0 Tom was part of the Free FM network, syndicated on FM Talk in most major cities five years before anyone else in radio realized that the young people might be listening to FM radio and open to hearing something other than music.\u00a0\u00a0\u00a0 When Mel was forced out, Howard Stern followed to Sirius and Free FM as quickly freed from the stations which returned to playing music again.\u00a0\u00a0 Tom was paid by CBS for the remainder for his contract (for the last 3 years) under the condition that he not do “radio”.<\/p>\n
If you think Sarah Palin is the hope for America, you will hate Tom Leykis.\u00a0 He talks to men about how to avoid getting married, how to get laid, importing a bride from Asia isn’t an American bitch – and encourages drug use among other things.\u00a0\u00a0\u00a0 He used to have an hour where he had his female callers flash their breasts at truck drivers, which they seemed to enjoy doing.<\/p>\n
So there is little chance 98% of the visitors to this web site have any interest in listening to the show, let alone paying $10 a month to hear it – but Tom is riding the wave that may drown conventional talk radio and its 55+ demographic that buys itch powder and denture adhesive.<\/p>\n
The “LEYKIS” station is actually linking to a podcast not a truly live stream.\u00a0 If you’re female and you think Leykis is an ass, this is the show for you!<\/p>\n","protected":false},"excerpt":{"rendered":"
Cumulus Radio thinks they can reach a younger, female, more diverse audience by putting on a preacher turned Beltway politician talking to George Will about baseball and talking to Mitt Romney’s wife about making cookies?\u00a0\u00a0 You have to be kidding. … Continue reading