KPAM radio is running an investigate story on teenage prostitution…. is it sweeps month?
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Arbitron doesn’t have sweeps…?
If this were TV, I’d say yes, November is sweeps.
I don’t own a TV :)
That’s what was so odd about it – teenage prostitution is a staple of TV sweeps, not talk radio. The promo was clearly to listen to their morning radio show – maybe they are doing cross promotion with a TV station.
If this keeps up, some radio person will start doing bits where really hot actresses come on the radio show and take off their tops and show their boobs on the radio. Oh wait – baba booey!