Saint Louis has a “new” AM radio station fishing around for a format, and someone came up with the idea of Xtreme Talk.
http://1380thex.com/
So is this the future to draw young people back into listening to AM radio?
http://1380thex.com/sexythoughts has an archive of past shows. Clicking on the one for July 22nd, I find it starts with the previous show announcing that they are running over into the next show… after a little rambling talk, the flood of overdue commercials starts. You don’t arrive at “Sexy Thoughts” with Lindsey Walden until 14 minutes into the show.
I was the first person to replay the archive. She starts the show after the initial patter about being sick with announcing she has no questions to answer yet.