This morning, WELI-AM (Clear Channel in New Haven) ran a commercial suggesting that it would be a great idea to go to Wal-Mart and buy a $130 Pioneer radio for your car. They said to ask about it at the Car Electronics department.
Being the evil guy I am, next time I go to Wal-Mart (perhaps today), I’ll see if my local Wal-Mart has a Car Electronics Department – I don’t think it does. As Glenn Beck pointed out this morning, the Walmarts in Connecticut “suck” compared to others around the country. The local store near me was in a building that originally housed a New England retailer called Caldors, which no longer exists. Because they moved into an existing building, Walmart is severely constrained in what they can do with the store. High property taxes also would also demotivate them from expanding.
My guess is the conversation will go something like this:
“Hi, I heard an ad this morning for a Pioneer “HD Radio” on sale – I don’t know what HD radio is, can you explain it to me?”
“Oh, it’s great! but I don’t really know much about it. The guy who does works only on the weekends”.
“So, they said there will be all kinds of great radio stations for free that I can’t hear on a normal radio. Do you have a list of those stations or some information about them?”
“So, do you have one hooked up that we can turn on so I can try it out and hear those great secret stations?”
“No, there is one in the box over there – that’s all I know. I’ve got to go now – there is a problem over in the candy aisle.”
(assuming I can even find a human being who speaks English)